FORD MUSTANG CALIFORNIA
Client: Ford Mustang
Challenge: Infusing the essence of Ford Mustang into a Californian road trip experience, allowing users to enjoy driving a soft-top Mustang.
Solution: We captured the iconic California landscape, including highlights like the Pacific Highway, California Desert Road, and Yosemite National Park, and wove them into the game’s setting designs. This immersive AR experience allowed users to relish their drive and the moments, fully embracing the California road trip spirit.